Sunday 23 March 2014

How to Optimize a Landing Page

Do you know how to Optimize a Landing Page for traffic and conversions? I hope The Definitive Guide to Landing Page Optimization helped you. But in case you haven’t had a chance to read it, here is how you can optimize your landing page with 3 simple steps:


  • Identify the main elements on your landing page.
  • Edit the landing page so that it is search engine friendly and usable.
  • Run A/B tests using quantitative and qualitative feedback.

To teach you how to correctly implement the three steps above, I decided to create an infographic that breaks down exactly what you need to do.













Conclusion


If you aren’t Optimize a Landing Page, you are missing out on a lot of revenue. By creating specific pages for different marketing channels, you’ll be able to customize your marketing message, which will provide revenue lifts.

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